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Program for stream Operations/Marketing Interface
Sunday
Monday
Monday, 8:30-10:00
MA-50: Pricing, investment, and sustainability
Stream: Operations/Marketing Interface
Room: Mason Hayes & Curran
Chair(s):
Linda (Xiaowei) Zhu
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Investment Timing and Capacity Decisions with Time-to-Build in a Duopoly Market
Haejun Jeon -
An analysis of the dynamic price-quality relationship
József Vörös -
Optimal Green Product’s Pricing and Level of Sustainability in Supply Chains: Effects of Information and Coordination
Linda (Xiaowei) Zhu -
The “price cartel” game in the Japanese mobile market
Norihiro Hayakawa, Yasufumi Saruwatari
Monday, 10:30-12:00
MB-50: Pricing with competition and sustainability
Stream: Operations/Marketing Interface
Room: Mason Hayes & Curran
Chair(s):
Kathryn E. Stecke
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Sharing Manufacturer’s Demand Information in a Supply Chain with Price and Service Effort Competition
Albert Ha, Shilu Tong, Yunjie Wang -
Designing Pricing Mechanism for Retailers under Competition, Spatial Differentiation and Product Differentiation
Tania Saha, Sumanta Basu, Arnab Adhikari, Megha Sharma -
Sustainable or Not? Role of Valuation Uncertainty and Operational Flexibility on Product Line Design
Iva Rashkova, Lingxiu Dong, Weiqing Zhang -
The on-demand bus routing problem: the importance of bus stop assignment
Lissa Melis, Kenneth Sörensen
Monday, 12:30-14:00
MC-50: Various methodologies for OM/Marketing interface
Stream: Operations/Marketing Interface
Room: Mason Hayes & Curran
Chair(s):
Greet Vanden Berghe
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Machine Learning Based Diving for Mixed Integer Programming: Decision Trees
Haroldo Santos, Samuel Brito, Greet Vanden Berghe -
Machine Learning approach for Data Centers Modeling and Optimization
Kateryna Mishchenko, Winston Garcia Gabin -
Inventory Systems with Stochastic and Batch Demand: Matrix Analytic Approaches
Walid Nasr -
Online algorithms for Display Ads problem with two input models
Gwang Kim, Hyunwoo Kim, ILKYEONG MOON
Monday, 14:30-16:00
MD-50: Pricing, advertising, and social learning
Stream: Operations/Marketing Interface
Room: Mason Hayes & Curran
Chair(s):
Xuying Zhao, Yao Zhang
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Impacts of Supplier Enforced Cross-licensing in a Supply Chain
Tingliang Huang, Jingqi Wang -
Information Sharing and Product Quality in Online Markets with Social Learning
Dongwook Shin, Assaf Zeevi -
Feedback Stackelberg-Nash Equilibrium in a Mixed Leadership Game of Cooperative Advertising
Suresh Sethi, Alain Bensoussan, Anshuman Chutani -
Pricing and Frills with Online Product Reviews
Yao Zhang