2222. Best Smartphone Selection as Working Tool for the Employees of an Organization Using AHP Model: A Study of An FM Radio Station in Lagos State
Invited abstract in session Community OR, stream OR for Development.
Authors (first author is the speaker)
| 1. | Saheed Olayinka AGBOOLA
|
| Business Administration, University of Lagos | |
| 2. | Bolajoko Dixon-Ogbechi
|
| Business Administration, University of Lagos | |
| 3. | Jonathan Ekpudu
|
| Business Administration, University of Lagos | |
| 4. | ABDULRAHEEM MUAZU SADIQ
|
| BUSINESS ADMINISTRATION, UNIVERSITY OF LAGOS | |
| 5. | Timothy Ayokunle Fadare
|
| Business Administration, University of Lagos | |
| 6. | Benita Christian
|
| Production and Operations Management, University of Lagos | |
| 7. | Pius Enakhifo
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| Business Administration, University of Lagos | |
| 8. | Rosemary Nwaiwu
|
| Management, University of Lagos | |
| 9. | Halima Abdulazeez
|
| Business Administration, University of Lagos |
Abstract
This paper explores the selection of best smartphone as working tool for employees of an FM Radio Station in Lagos State. Analytic Hierarchy Process (AHP) was used to evaluate three smartphones’ brands based on price, camera quality, battery performance and storage capacity. Pairwise comparisons from employee expert judgments were analyzed using Super Decisions software. The findings show that battery performance and storage capacity were the most important criteria, and phone brand B ranked as the most preferred choice.
Keywords
- Analytic Hierarchy Process
- Multi-Criteria Decision Analysis
- Pricing
Status: accepted
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