EURO 2024 Copenhagen
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2959. Executing prescriptive psychological heuristics: Compatibility effects in decision support applications

Invited abstract in session WD-11: Heuristics in BOR, stream Behavioural OR.

Wednesday, 14:30-16:00
Room: 12 (building: 116)

Authors (first author is the speaker)

1. Shashwat M. Pande
Centre for Information Management, Loughborough University
2. K.Nadia Papamichail
Alliance Manchester Business School, The University of Manchester & The Alan Turing Institute

Abstract

In this paper, we examine the effectiveness with which individuals execute prescriptive psychological heuristics in multi-criteria decision-making contexts. Despite growing evidence demonstrating the predictive accuracy of simple psychology-inspired decision-rules, there has been limited research exploring how well individuals deploy an “adaptive toolbox” of methods intended for use as prescriptive decision-aids. Contrasting between compensatory and non-compensatory heuristics, our study provides some of the first experimental evidence indicating that compatibility among individual, model and environmental features facilitates the application of heuristic-methods in multi-criteria decision-making settings. We draw on the neuropsychological, behavioral and decision analytic literatures to derive our experimental framework and contextualise our findings within the broader discourse in Behavioural OR (BOR).

Keywords

Status: accepted


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