EURO 2024 Copenhagen
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2785. Modeling&Simulation of Social-Behavioral Phenomena in Creative Societies

Invited abstract in session WD-7: Modelling social-behavioural phenomena in creative societies, stream Behavioural OR.

Wednesday, 14:30-16:00
Room: 1019 (building: 202)

Authors (first author is the speaker)

1. Leonidas Sakalauskas
Vytautas Magnus University

Abstract

Recently, there have been a growing number of challenges related to processes that are taking place thanks to interactions between people (their communities). Society creates a set of social behavioural phenomena (e.g., the conduct of voters during elections; the behaviour of the crowd during a terrorist attack; people’s behaviour during pandemics; institutions’ social capital development processes; the behaviour of social network users; etc.), whose knowledge of mechanisms is essential for building a sustainable society. We aim to review the operationalisation of such phenomena as the expression of logical and verbal communication in order to develop a paradigm of rational choice for the efficient understanding of their nature and relevant decisionmaking, thus bridging OR with social sciences and humanities. The creation of such a paradigm on the basis of the theory of structural equation modelling (SEM), multi-agent modelling and game theory, together with data science and mathematical sociology methods, allows the development of data-driven operationalisation for evidence-based solutions.

Keywords

Status: accepted

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